When developing brands, you really look to define the layers that make up an entire multi-dimensional ecosystem. It’s world-building.
We’ve been mucking around with daily questions in our morning WIPs, and we often find these being abstract versions of individual archetypes.
For example… if you were a *insert a something* what would you be?
It’s a great way to think about yourself in another context, and try to explain why. It needs to be a quick exercise, no longer than 15 minutes, and is a great way to get the mind thinking creatively from the outset!
Last week, we asked ourselves what type of clothing we would be, and why.
Can you guess who’s who?
#brandstrategy #personas #archetypes #teambuilding #icebreaker
Here’s some of our team in ‘Flatlay form’ - can you guess who’s who?
#team #persona #archetypes
Freelance Digital Marketing Consultant - Google Ads | Facebook Ads | Instagram Ads | SEO | Website build 🌱
10moWell done Sally. I'm looking forward to watching tomorrow night x