Daniela Damian’s Post

There's not a Directory of Scotch Whisky Brand Ambassadors, all over the World. There DEFINITELY should be. Their overall impact is not measured and as lots of firms, employ lots of Whisky Ambassadors, they all compete against each (and other Scotch brands). Bonkers but true. Some of them are VERY good. Some don't have ANY fiscal measure at all, they just fly around the World, being nice and looking nice. Acting all 'Ambassadorial'. It's a fantastic Scotch resource that's always intrigued me. So-much-so, that when I created a global Training Scheme for Scotch Whisky, I 'creatively swiped', 'took homage from', and generally 'sampled' this iconic name. I called it, (and here's an opportunist move...): The Whisky Ambassador. Incredibly, nobody, not ONE of the $multi-billion, Whisky behemoths, owned the URL! So, I bought the Domain for a few quid! Oops! Oh, how we Iaughed! I don't own it now but as the Scotch World has boomed, I bet you Bernie Arnault (or a similar booze high hitter) would buy it, for a few million Euros. When are we having a Digital Directory of ALL of these people? It could be called...erm... The Whisky Ambassador? EVERY Scotch Whisky Ambassador should be listed, in one place, it's a MASSIVE resource. I have no idea who they all are! NOBODY else does either. #ScotchWhiskyTruths

#learning and #sharing with the #icecream industry: A clever and #delicious way to showcase regional brands together. I would buy one of these Lucky Boxes. https://lnkd.in/emZPznnD   #icecream #food #foodandbeverageindustry #foodinnovation #frozenfood #dessert #desserts #treats #sweets #plantbased #alternativeprotein #sustainablefoodsystems #nondairy #dairyproducts #foodtrends #flavors #international #marketingstrategy #foodie #cpgbrands #cpgindustry #businessstrategy

FISU Athletes' Favorite Sichuan Cuisines #tibet4fun #seniortravellers #Tibettours #Sichuantours #Chinatours #chinatravel2023 #31stfisuworlduniversitygame #fisuworlduniversitygames #fisuworlduniversitygames2023 #worlduniversitygames2023

Your end of the the deal with #KRA is "stick to the crease!" #dryfruits #nuts #cashews #raisins #almonds #healthy #snack #crunchy #instagood #instafood #eatmunchies #healthy #fun #insta #KRAfoods #healthywithkra #iplmemes #topicalspot #momentmarketing #topical #cricket

AB InBev will become the Olympics first beer sponsor at the worldwide partner level, with a deal that will see it lead with its non-alcoholic beer, Corona Cero, starting with this year's #olympics 🏅 in 🇫🇷 France. Corona Cero will be the official beer sponsor of the Olympic Games until 2028. It’s a deal that will span three Olympic games: the upcoming summer games in Paris this year, the Milan 2026 winter games, and the LA summer games in 2028. The deal also includes marketing rights for the Paralympic Games. It’s the first time a beer brand has been a global partner sponsor of the games, something the company describes as a “step change” for the beer industry. This sponsorship echos that of Heineken 0.0 and its sports sponsorship, such as F1 racing, where the alcohol free brand offering now leads out on global sports sponsorship and associated brand investment. #Olympics #abinbev #coronacero #alcoholfree #zeroalcohol #beer #heineken #sportsbusiness #sport #olympics2024 #paris #paris2024 Lars Jensen Kristof König Paul Villis Carol Dunne Gwyneth Kelly Marc LEJEUNE Jean-Philippe Delforge Mark Allen Sheelagh Pentony Gilles Halotel Jim Watson Bourcard Nesin Francois Sonneville David Deeley Nina Riggins Sophie TUDOT Wayne Donovan Barbara Lezzer Elizabeth Horvath Farrah Gilsenan Will Keating Thomas Hahlin Ahlinder Leigh-Anne Vaughan John Savage