Colours

Primary colours

We tend to use these for text and headings. As we have such a wide colour palette, it could be tempting to use them all. But we don’t want to look like mess or for text to be unclear for people to read.

Primary colour breakdowns

PINK
C:0% M:100% Y:0% K:0%
R:230 G:0 B:126
#E6007E

BLACK
C:40% M:30% Y:30% K:100%
R:0 G:0 B:0
#000000

TURQUOISE
C:98% M:0% Y:50% K:0%
R:0 G:155 B:147
#009B93

GREY
C:0% M:0% Y:0% K:76%
R:97 G:98 B:100
#616264

WHITE
C:0% M:0% Y:0% K:0%
R:255 G:255 B:255
#ffffff

Secondary colours

At times it may be necessary to use additional colours. This could include a graph or chart, or even to segment a document into sections. This complimentary palette has been developed to work alongside our primary colours.

Secondary colour breakdowns

GREEN
C:27% M:0% Y:100% K:0%
R:207 G:214 B:0
#CFD600

YELLOW
C:0% M:5% Y:93% K:0%
R:255 G:231 B:0
#FFE700

ORANGE
C:0% M:81% Y:100% K:0%
R:232 G:75 B:15
#E84B0F

BLUE
C:100% M:95% Y:5% K:0%
R:0 G:159 B:227
#009FE3

VIOLET
C:83% M:99% Y:10% K:0%
R:86 G:41 B:124
#56297C

Top tip:

Please use the secondary colours carefully and sparingly. The colours should never completely replace or dominate primary colours.