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How To Become a Better Decision-Maker

Understanding the importance of decision-making

Identifying biases that affect decision-making

Analyzing the potential outcomes of a decision

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How To Become a Better Decision-Maker

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Failure leads to underestimation

We have all encountered failure, be it failing a final exam, or a job interview. We're told that overcoming difficult obstacles will make a future success much sweeter.

But new research shows that initial failure can lead people to underestimate how good it would feel to succeed.

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"Sour-grape" vs "The grass is greener on the other side"

"The grass is always greener on the other side" suggests that people spend much of their time longing for things they don't have.
In Aesop's fable of "The Fox and the Grapes", the fox walked away from the grapes he desired because he could not reach i...

128

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The “sour-grape effect”

Named after "The Fox and the Grapes", the sour-grape effect is a systematic tendency to downplay the value of unattainable goals and rewards. We underestimate our future happiness because we don't always know what we want, and adjust our desires to what appears within reach.

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138

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